Purchase Tickets to the 1010 Wins / TD Bank Breakfast Event

Wednesday, November 16th 2011
7:30 AM - 9:30 AM
Cost: $30.00 / Ticket
Jacob K. Javits Convention Center
Special Events Hall 1D
655 West, 34th Street
New York, New York 10001
The Mirror Test: How To Breathe New Life Into Your Business Jeffrey Hayzlett, Author and Celebrity CMO Hailed a "Celebrity CMO" by Forbes Magazine, and famous for his outspoken appearances on numerous television networks, Jeffrey Hayzlett is widely recognized as one of the most influential marketers of our time. He'll talk to us about what he calls "The Mirror Test," the title of his new book and a new way to look at your company's marketing and sales strategy. Hayzlett will share with you some of the newest ways to win with social media, redefine your elevator pitch and help you to transform your business. He has just led one of the biggest iconic turnarounds of Kodak and is here to share how you can do the same for your business. Will your business be positioned to fog the mirror and grow in today's new economy?
JEFFREY HAYZLETT
Bestselling Author, Global Business Celebrity & Sometime Cowboy
JEFFREY HAYZLETT is a global business celebrity and former Fortune 100 c-suite executive. From small business to international corporations, he has put his creativity and extraordinary entrepreneurial skills into play, launching ventures blending his leadership perspectives, insights into professional development, mass marketing prowess and affinity for social media. He is a well-traveled public speaker, the author of the bestselling book The Mirror Test, celebrity editor to one of the largest-circulation business publications and one of the most compelling figures in global business.
Dubbed "a born leader" by Mark Burnett, Jeffrey has successfully leveraged multiple media appearances on programs like Fox Business News, MSNBC's Your Business and NBC's Celebrity Apprentice with Donald Trump. Drawing upon an eclectic background in business, buoyed by a stellar track record of keynote speaking, and deeply rooted in cowboy lore, Jeffrey energizes his role driving and delivering change. He is a turnaround architect of the highest order, a maverick marketer who delivers scalable campaigns, embraces traditional modes of customer engagement, and possesses a remarkable cachet of mentorship, corporate governance and brand building.
SOCIAL FEEDS:
Facebook: http://www.facebook.com/Jeffrey.Hayzlett
Twitter Handle: @JeffreyHayzlett
LinkedIn Profile: http://www.linkedin.com/in/hayzlett
WEBSITE: http://hayzlett.com
JULIET PAPA
1010 WINS Reporter
The breakfast will be hosted by 1010 WINS reporter Juliet Papa, an award-winning reporter for 1010 WINS Radio, the legendary all-news station. Her assignments have included the trials of Martha Stewart, Sean "Diddy" Combs, the Mafia Cops, and John Gotti Sr. and Jr. Recent celebrity interviews include Regis Philbin, Donald Trump, Derek Jeter and Joe Torre. Juliet is the recipient of numerous Edward R. Murrow and New York Press Club awards.
She was inducted into the NYPD Honor Legion for acting as an intermediary in a hostage stand-off, the AP named her Reporter of the Year and The Alliance for Women in Media honored her with a Gracie Award as their 2011 "Outstanding Reporter/Correspondent" for contributions to the advancement and portrayal of women in the media industry.
The 1010 WINS TD Bank 5 Boro Business Breakfast brings together experts who can help grow your business, even in difficult times. The event sells out because business owners know there is no better investment for their future. So, bring your business cards, questions, and an open mind to new ideas. And, as always, breakfast is on us! So, bring your business cards, questions, and an open mind to new ideas. And, as always, breakfast is on us!