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We all know the story that marketing and sales go hand-in-hand. I mean it’s a fact right? You can have a pretty terrific marketing campaign that might even win awards, gets recognition and all that good stuff and STILL not get you the ROI that you want (read that as increased new b...
Top sales reps come in all shapes and sizes. Some are outgoing, and others are more soft-spoken. They can be either male or female and any ethnicity or age. That being said, they all share a list of characteristics that drive them to excel in their profession. They Do Their ...
If you sell stuff online or offline, it’s time to create a Christmas holiday strategy. Some businesses make 80% of their profit over the holidays, so you need to make sure that you get your share of the holiday spending. You should be thinking about how you will stock up to fulfill...
Business has improved a wee bit but certainly not enough for any of us to be cavalier about where our next project is coming from. Here are three tips to help you build business right now: Be flexible, creative and make an offer that people WANT. Don...
Find out what's going on in the mind of your buyers and influence them to choose your product over others.
Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. Recent reports suggest that 90% of today’s s...
Bargaining in good faith can lead to losing a negotiation. There can be several reasons why this occurs. In some societies, good faith bargaining means bargaining to a perceived point, only to back out of the deal in the end, for a more favorable outcome. Such tactics can be very fr...
SALES IS THE LIFEBLOOD OF every enterprise. How much do you know about the people who keep you alive? When a water glass is empty, salespeople see it as half full. They then go out and make the rain to make it so. They are a breed apart. You seldom see th...
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